44% agreed the cover wrap was a good way for Sky to let people know about their important initiative

1/2 feel it's important that large companies reduce their carbon footprint

48% stated “it's good to know Sky will be carbon neutral by 2030”

39% said the cover wrap encouraged them to find out more about Vodafone broadband

23% are considering switching their broadband supplier

1 in 4 felt that Vodafone broadband could save them money

39% felt that Virgin Media could save them money

36% liked the cover wrap

1 in 5 stated they'd consider moving to Virgin Media after seeing the wrap

44% said that Coca-Cola create great Christmas advertising

2 in 5 agreed that the red really stands out on a cover wrap

25% will be buying Coca-Cola this Christmas after seeing the cover wrap

1/2 felt that the Evening Standard was a great place to advertise a new car

28% said it demonstrated the VW Touareg's innovative technology and expressive design

14% were interested in booking the Touareg for a 48 hour test drive

45% thought that the cover wrap was an intriguing way of capturing attention

1 in 3 liked the ‘Together We Thrive' message

35% felt that it shows that HSBC is a bank for everyone

42% agreed that Jet2holidays offer great value

2 in 5 said the cover wrap was a perfect way to tell people about their great deals

1/3 said it reminded them that Jet2 flights are easily accessible from London

41% would like to understand more about Adidas 4D trainers

Over 2 in 5 said the cover wrap really caught their attention

Over 1/4 said they were likely to buy the Adidas trainers advertised

24% said the cover wrap reminded them to watch ‘The Virtues’ that evening 

23% wanted to find out more about Channel 4's programming