Advertising.

Types of advertising.

Standard.

Customised.

Esi As Digital S Billboard 01 Esi As Digital S Billboard 02

Billboard

Initial dimensions: 970x250. Expanded dimensions: 970x500. Max file size: 150KB. Polite load: 1.2mb.

Minimum 24fps for video, 15 sec max length, 1.1 MB additional file size allowed for host initiated video, Z-index: 0-4,999. If expandable, must be able to click to expand.

May be supplied as GIF, JPG, 3d party tags or HTML5. All HTML5 units require the use of clickTag for tracking.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital S Leaderboard 01 Esi As Digital S Billboard 01

Leaderboard

Initial dimensions: 728x90. Expanded dimensions: 728x180. Max file size: 100KB. Polite load: 1.2mb.

Minimum 24fps for video, 15 sec max length, 1.1 MB additional file size allowed for host initiated video, Z-index: 0-4,999. If expandable, must be able to click to expand.

May be supplied as GIF, JPG, 3d party tags or HTML5. All HTML5 units require the use of clickTag for tracking.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital S Mobile Banner 01 Esi As Digital S Mobile Banner 02

Mobile banner

Initial dimensions: 320x50. Expanded dimensions: n/a. Max file size: 50KB. Polite load: 1.2mb

Minimum 24fps for video, 15 sec max length, 1.1 MB additional file size allowed for host initiated video, Z-index: 0-4,999. Expand not permitted

May be supplied as GIF, JPG, 3d party tags or HTML5. All HTML5 units require the use of clickTag for tracking.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital S Mpu 01 Esi As Digital S Mpu 02

MPU

Initial dimensions: 300x250. Expanded dimensions: 600x250. Max file size: 100KB. Polite load: 1.2mb

Minimum 24fps for video, 15 sec max length, 1.1 MB additional file size allowed for host initiated video, Z-index: 0-4,999. If expandable, must be able to click to expand. Must expand left.

May be supplied as GIF, JPG, 3d party tags or HTML5. All HTML5 units require the use of clickTag for tracking.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital S Pre Roll 01 Esi As Digital S Pre Roll 02

Pre-roll

Initial dimensions: Panel aspect ratio 16:9. Expanded dimensions: n/a. Max file size: 2.2MB. Polite load: n/a.

Minimum 24fps for video, 30 sec max length, additional file size: n/a , Z-index: 0-4,999. Expand not permitted.

All video must be supplied as either an MP4 file or VAST/VPAID creative tag.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital S Wallpaper 01 Esi As Digital S Wallpaper 02

Wallpaper

Takeovers are designed to work cross-platform on all of our sites. All below elements need to be provided:

Wallpaper (1920x1200 pixels, must be a JPEG), Billboard (970x250), Leaderboard (728x90), MPU (300x250), Double MPU (300x600), Mobile banner (320x50).

If video skin, please provide as MP4 with max file size of 5MB. This is to enable a consistent view across all device types.

ESI follows the better ads standards for desktop web and mobile web, as developed by The Coalition for Better Ads

Esi As Digital C Apple News Formats 01 Esi As Digital C Apple News Formats 02

Apple News format

Please contact our digital creative team to discuss our customised ad formats.

Esi As Digital C Carousel Billboard 01 Esi As Digital C Carousel Billboard 02

Carousel billboard

Please contact our digital creative team to discuss our customised ad formats.

Esi As Digital C Expandable Cascade 01 Esi As Digital C Expandable Cascade 02

Expandable cascade

Please contact our digital creative team to discuss our customised ad formats.

Esi As Digital C Interscroller 01 Esi As Digital C Interscroller 02

Interscroller

Please contact our digital creative team to discuss our customised ad formats.

Esi As Digital C Road Block 01 Roadblock Replacement Image

Road block

Please contact our digital creative team to discuss our customised ad formats.

Esi As Digital C Takeover Cs 01 Esi As Digital C Takeover Cs 02

Takeover

Please contact our digital creative team to discuss our customised ad formats.

Any questions? Email adops@esimedia.co.uk with your technical requests

Get in touch

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